SEO Content Creation Catering to the New Rules

With the latest updates from the Google Panda 2.0 patch, you need to make sure that your SEO content is designed to follow the right rules in order to prevent your position from slipping and to allow your rank to continually climb.

The previous post on this blog showed you the value of quality in your website content – something JBC Online writing services has always pushed in these posts.  Other factors are also being discovered that can help you to properly design your pages to cater to the crawlers.

The first thing that you should know is that while Facebook “like” clicks and totals were once considered to be a factor in determining a page’s rank, it has become clear that Google is no longer looking to them as guides.

That said, it will still be factoring its own Google +1 clicks into the mix.  The June 26 post, “SEO Must Be Reader-Friendly for a Top Google Rank” discussed this button and its search engine optimization strategies in detail.  You’ll want to make sure that a +1 button is available to your visitors so that they can help to boost your ranks once you’ve provided them with high quality content.

While it used to be beneficial to add links within the page, such as at the beginning and end of the text (such as an article or SEO blog), it is now the editorial links that hold the greatest value.

Google’s spiders are also looking for the length of a page for guidance.  It doesn’t want a massive long amount of text stuffed with keywords – nor do your site visitors.  Instead, keep it short and sweet, not long and dragging.

Always keep fresh SEO content.  As you’ve been reading on this blog, time and time again, your content needs to be regularly up to date.  You want to offer a steady stream of relevant, useful information that has to do with your site.  This will also increase your click-through rate.  Aging information is given much less weight than daily posts.

For assistance in making certain that your website is filled with the type of content that will best appeal to crawlers, get the help of an SEO online writing services company that knows precisely what Google wants.  Their writers have the experience you need to keep you on top, despite the latest changes.

SEO Must Be Reader-Friendly for a Top Google Rank

Any expert SEO online writer will tell you that Google is always evolving and improving itself so that it can continue to offer its searchers more useful and relevant results to their queries.

Among the more recent developments that are impacting search engine optimization is the advent of the Google +1 button.  What this feature ensures is that actual human readers will play a role in the success of a page to achieve a top query page rank.

Though there have already been a large number of reasons that SEO strategy experts have been advising website owners to ensure that their content would appeal to human readers and not just search engine crawlers, the +1 button is directly solidifying this recommendation.

This feature steps up the influence of backlinking by making it exceptionally simple for a page’s traffic to use – whether or not the individuals have their own websites.  Visitors to a site or to a page can use the button to “vote” – that is, to indicate that they like a site in some way.

Remember, even if you put all of your SEO writing effort into choosing the right keywords and working them into your text using the right density, unless you make it worthwhile for actual reading, you won’t achieve that added human element that it will take to boost your site to that top Google rank.

What can you do to make sure that you’re creating content that will continue to work within your SEO strategy?  Start writing something that people will find valuable!  Don’t just write the same thing that will be found everywhere else online.  Make your site stand out.  Say something interesting that is related to your topic and keyword.

Avoid producing spam at all costs, as this will now lead to penalties in multiple ways.  If it isn’t caught by crawlers, causing you to be blackballed, then it will at least mean that it will not achieve any Google +1 button clicks.

If you are uncertain as to how to do this, it is advised that you hire a good quality online writing services company that will team you with a writer who knows the latest rules and how to effectively apply them.  This expert will be able to provide your readers with valuable information-packed content that will not only keep them coming back for more, but it will also help to boost your +1 button clicks.

Your SEO strategy will be a winner both ways!  You will achieve a better Google rank to encourage more traffic, and once the visitors read the content on your site, they will receive your message and will register, click, or shop – whatever your goal happens to be in the first place.