SEO Content Creation Catering to the New Rules

With the latest updates from the Google Panda 2.0 patch, you need to make sure that your SEO content is designed to follow the right rules in order to prevent your position from slipping and to allow your rank to continually climb.

The previous post on this blog showed you the value of quality in your website content – something JBC Online writing services has always pushed in these posts.  Other factors are also being discovered that can help you to properly design your pages to cater to the crawlers.

The first thing that you should know is that while Facebook “like” clicks and totals were once considered to be a factor in determining a page’s rank, it has become clear that Google is no longer looking to them as guides.

That said, it will still be factoring its own Google +1 clicks into the mix.  The June 26 post, “SEO Must Be Reader-Friendly for a Top Google Rank” discussed this button and its search engine optimization strategies in detail.  You’ll want to make sure that a +1 button is available to your visitors so that they can help to boost your ranks once you’ve provided them with high quality content.

While it used to be beneficial to add links within the page, such as at the beginning and end of the text (such as an article or SEO blog), it is now the editorial links that hold the greatest value.

Google’s spiders are also looking for the length of a page for guidance.  It doesn’t want a massive long amount of text stuffed with keywords – nor do your site visitors.  Instead, keep it short and sweet, not long and dragging.

Always keep fresh SEO content.  As you’ve been reading on this blog, time and time again, your content needs to be regularly up to date.  You want to offer a steady stream of relevant, useful information that has to do with your site.  This will also increase your click-through rate.  Aging information is given much less weight than daily posts.

For assistance in making certain that your website is filled with the type of content that will best appeal to crawlers, get the help of an SEO online writing services company that knows precisely what Google wants.  Their writers have the experience you need to keep you on top, despite the latest changes.

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About Julie B Campbell
Julie B. Campbell is a fiction author and freelance writer living in Canada. She is the the co-author of a published and soon-to-be top-selling fantasy young adult book series called Perspective (Book 1: "Love at First Plight"), along with co-author Amanda Giasson. Julie has previously written children's books such as "The Elephant-Wolf" and "Finding Manda's Sunshine". She owns her own professional writing services company called JBC Online, which was founded in 2002. Julie is also a rosacea sufferer and blogs about the subject, including topics such as natural rosacea treatments and her success with red light therapy and amber light therapy. Follow on Google+

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